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I also examined an Alaska Airlines survey that, with 94 questions, puts the fatigue in survey fatigue. Check #2: Is there gaming? Gaming is when associates only survey customers they believe had positive experiences. Most surveys are so flawed they’re broken. Bad Customer Surveys are Everywhere.
I also examined an Alaska Airlines survey that, with 94 questions, puts the fatigue in survey fatigue. Check #2: Is there gaming? Gaming is when associates only survey customers they believe had positive experiences. Bad Customer Surveys are Everywhere.
Either way, it’s what we call Gaming and it’s the second flaw on the list below. I also explored how Alaska Airlines is pestering its customers with surveys that extend to 94 (!) The Alaska Airlines survey mentioned earlier failed miserably with logic gating. But that’s not scientific data collection.
Either way, it’s what we call Gaming and it’s the second flaw on the list below. I also explored how Alaska Airlines is pestering its customers with surveys that extend to 94 (!) The Alaska Airlines survey mentioned earlier failed miserably with logic gating. But that’s not scientific data collection.
Key takeaways: NPS has become a gamed system: Companies often prioritize the score itself over genuine customer feedback, leading to data that’s not meaningful. Martha : Okay, I think in most cases, as a consumer you shouldn’t because I think it’s just a completely gamed system. A delay of four days adds up. Like, never.
Alaska Air and Capital One. Alaska Air’s chatbot, Jenn, is integrated into its website’s live chat interface. Source: Alaska Air. Years ago, augmented reality and virtual reality (AR and VR for short) turned the page for industries such as gaming and theme parks. Who does this right?
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