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List of the 20 MOST Common Survey Flaws

InteractionMetrics

I also explored how Alaska Airlines is pestering its customers with surveys that extend to 94 (!) The Alaska Airlines survey mentioned earlier failed miserably with logic gating. In fact, Alaska Airlines punished frequent fliers by asking even more questions. Software-based text analytics are a great start.

article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

I also explored how Alaska Airlines is pestering its customers with surveys that extend to 94 (!) The Alaska Airlines survey mentioned earlier failed miserably with logic gating. In fact, Alaska Airlines punished frequent fliers by asking even more questions. Software-based text analytics are a great start.