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Customer feedback management guide: Best practices + tools

Zendesk

Your experience at the ice cream parlor shows why it’s not enough for businesses to just gather customer feedback—they must act on it, too. Companies that create a process for collecting, analyzing, and acting on customer feedback improve their chances of impressing buyers. What is customer feedback management?

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B2B Customer Surveys 101

Lumoa

B2B companies often struggle with common hurdles when it comes to surveying customers. Conducting B2B customer surveys should be an illuminating process, but instead, they become a nightmare that makes you want to tear your hair out. Every team wants to get their share of feedback! Don’t worry, though.

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How To Capitalize On Customer Feedback

Comm100

One often overlooked aspect of customer service is sourcing customer feedback. What many managers don’t understand is that customers are often willing to give feedback to brands they have done business with and some, in fact, are eager to do so! The Importance of Customer Feedback.

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What is Voice of the Customer? [+ how to get data analysis]?

Lumoa

The term “Voice” is used in a metaphorical sense, as customers may not express their thoughts and feelings verbally or through traditional feedback channels. VoC delves beyond the surface level of customer feedback to uncover their underlying desires, requirements, and expectations.

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How to Analyze Survey Results: A Guide to Mastering Customer Feedback Analysis

Lumoa

This article offers a comprehensive guide on how to analyze survey results efficiently, covering everything from the basics to advanced techniques, and provides actionable solutions to common challenges in customer feedback analysis faced by businesses today. How would you describe your experience with us?

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Should Customer Surveys be Anonymous?

InteractionMetrics

Back to Rob Markey: Building the Customer Relationship Our conversation was fascinating, but Rob’s argument against customer anonymity was a highlight. One of Markey’s core CX objectives is that the main goal of soliciting customer feedback should be to enhance a company’s relationship with its customers.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases, follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.