Remove Customer Feedback Remove Double-Barreled Question Remove Unstructured Data
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Fix Common Survey Errors with a Smart Process

InteractionMetrics

Is your customer satisfaction survey good? Customer satisfaction surveys are a multi-billion dollar industry. Unfortunately, most customer feedback is riddled with errors. From sampling issues to poorly worded questions, the state of customer feedback is weak. Really good?

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Here Are the 5 Standards of Excellent Customer Listening

InteractionMetrics

Qualtrics, the dominant survey software platform defines Customer Listening as, “a term that describes your customer’s feedback about their experiences”. That definition (while prevalent among customer feedback discourse) omits the crux of what Customer Listening is. Customer Listening: A Better Definition.