Remove Customer Feedback Remove Touchpoint Remove Unstructured Data
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From Asking to Knowing: How AI Is Replacing B2B Customer Surveys—Not If, but When

eglobalis

Yet capturing real, actionable feedback from these numerous voices is more critical than ever. B2B companies face intense pressure to listen to customers across roles and touchpoints, beyond just the champion or primary contact. This complexity is driving companies to seek feedback from multiple roles and stages.

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Track Performance and Boost Operational Efficiency With Contact Center Analytics

SurveySensum

It’s no secret that your contact center is the first line of defense with your customers – making it the most important touchpoint in the customer journey. Also, 88% of customers say that a good customer service experience is what makes them more likely to make another purchase from the brand.

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Top 5 Text Analytics Tools: Features, Benefits, and Use Cases

SurveySensum

Are you still analyzing your customer feedback manually? In this digital age, where feedback can be gathered from multiple sources from social media posts to online reviews, it has become imperative that you dont miss anything as each of these customer activities can be valuable for your business. Lets find out more.

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Why Voice of Customer Matters (& How To Do It Right)

SurveySensum

Heres the thing – 77% of customers have a more favourable view of brands that ask for and accept customer feedback. Thats where Voice of Customer (VoC) programs come in! But what is VOC, why is it crucial, and how can you leverage it to improve customer satisfaction and business growth? Lets dive in!

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Five Keys To Driving Voice of the Customer Success

CX Accelerator

To be able to know and understand what customers want, companies must listen to their customers. That’s why companies are implementing some type of voice of the customer (VoC) program. Also, there are reports that between 80-85% of information a business uses is in unstructured form. Why Is VoC Important?

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How to build a customer-centric product strategy using real-time product insights

Sprinklr

From marketing to product development, customer feedback about your products is the lifeblood of your brand. But, the way customers give that feedback has shifted dramatically to digital channels like review sites, social media, and chat apps. Which of these challenges look familiar to you?

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Top 8 Sentiment Analysis Tools to Watch Out for in 2025

SurveySensum

From social media posts and product reviews to emails and open-ended survey responses, this feedback holds valuable insights into how customers truly feel about your brand. But, this data is messy, subjective, and constantly evolving. It helps businesses decode the emotional tone behind customer feedback at scale.