Remove Customer Satisfaction Remove Customer Survey Remove Double-Barreled Question
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Fixing Survey Bias: Identifying and Avoiding Biased Survey Questions

SurveySensum

Incorrect Question Correct Question Why do you think our customer service is the best? On a scale of 1-7, please rate your experience with our customer service. How to fix this type of double-barreled question ? Split the two issues and form a single-barreled question.

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From a Data Die-Hard: How to Write Good Survey Questions

InteractionMetrics

Does your company issue customer surveys, but you’re not getting the insights you need? Read on for a quick class on how to write good survey questions that result in objective, actionable data. She also asks whether in fact, you need a customer survey! That’s the purpose of your customer survey.

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Fix Common Survey Errors with a Smart Process

InteractionMetrics

Is your customer satisfaction survey good? Customer satisfaction surveys are a multi-billion dollar industry. Unfortunately, most customer feedback is riddled with errors. From sampling issues to poorly worded questions, the state of customer feedback is weak. Really good?

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The Science of CX Surveys: Greg Kihlström Interviews Martha Brooke

InteractionMetrics

Companies often face low response rates and receive feedback from groups that don’t represent their customers at large, skewing the data. To get meaningful data, remove biases like leading constructs, double-barreled questions, and insufficient answer options from your survey. Well, what are you asking?