InteractionMetrics

MAY 6, 2015

Is your customer satisfaction survey good? Customer satisfaction surveys are a multi-billion dollar industry. Unfortunately, most customer feedback is riddled with errors. From sampling issues to poorly worded questions, the state of customer feedback is weak. Really good?

Double-Barreled Question 40

Double-Barreled Question Customer Feedback Customer Satisfaction Unstructured Data 40

SurveySensum

JULY 19, 2024

Incorrect Question Correct Question Why do you think our customer service is the best? On a scale of 1-7, please rate your experience with our customer service. How to fix this type of double-barreled question ? Split the two issues and form a single-barreled question.

Double-Barreled Question 52

Double-Barreled Question Actionable Insights Text Analytics NPS 52

InteractionMetrics

APRIL 13, 2024

Does your company issue customer surveys, but you’re not getting the insights you need? Read on for a quick class on how to write good survey questions that result in objective, actionable data. She also asks whether in fact, you need a customer survey! That’s the purpose of your customer survey.

Double-Barreled Question 52

Double-Barreled Question Customer Survey Construction Start-ups 52

InteractionMetrics

JULY 29, 2024

Companies often face low response rates and receive feedback from groups that don’t represent their customers at large, skewing the data. To get meaningful data, remove biases like leading constructs, double-barreled questions, and insufficient answer options from your survey. Well, what are you asking?

Double-Barreled Question 52

Double-Barreled Question CX Construction NPS 52