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Originally posted at [link] Introduction In the realm of business-to-business (B2B) interactions, customer experience (CX) is often approached through standardized frameworks and prescriptive methodologies, frequently rooted in models from major industry analysts like Gartner, Forrester, and others.
Over the past few years, empathy has become a buzzword in CX conversations—and while it’s great to emphasize understanding, empathy alone is practically useless if issues in B2B or B2C experiences remain unresolved. Too often, I see romanticized views of CX as a feel-good concept, but true success lies in execution and outcomes.
How to Lead a B2B CX Transformation ProgramAnd Avoid Costly Mistakes Introduction: The Importance of CX Transformation in B2B Todays business customers expect seamless, responsive, and value-rich interactions at every stage of the partnership. This vision serves as a North Star that guides the entire program.
B2B CX – Strategy & Business Alignment Originally posted here with our full version: [link] Introduction A successful Customer Experience (CX) transformation program must be deeply integrated with the business strategy of an organization. Below is a step-by-step approach. Below is a step-by-step approach.
Co-branded Infographic with Nice: Your Guide to Next-Gen CX Connections. Download today to find stats on customers moving from first gen to next gen digital. See how to meet your customers where they're at with a digital-first strategy.
WTF) – Defining Customer Experience (CX) What’s the Future of Business? Solis redefined CX as more than a trend, positioning it as central to brand strategy. Charlene Li, co-founder of Altimeter Group, wrote the foreword, recognizing their shared vision for digital transformation and the power of CX.
The customer experience (CX) landscape is undergoing a seismic transformation , with 2025-6 poised to be a defining year. This article explores the trends that will define CX in 2025, offering deep insights, practical examples, and actionable strategies for success. However, the road to AI-driven CX is not without challenges.
May the CX Force be with you! Application in CX : • Empathy Mapping & Personas : Develop detailed customer personas, similar to how characters are developed in a story. Application in CX : • Cross-Functional Teams : Break down silos between departments like marketing, sales, customer support, and product development.
If you enjoyed this article, feel free to follow me or connect with me on [link] Sources: Empathy Won t Save You: Why CX Thrives on Action, Not Sentiment but Outcomes?
We partnered with ContactBabel to uncover the biggest hurdles businesses face when trying to improve CX and offer practical suggestions to overcome them. A high-quality customer experience creates loyal customers for years to come and makes for an easy win against businesses that are competing on other factors like price and quality.
Unicorns Dependency in CX – Here Is How You Avoid This “Trap” If you’re plugged into the business world, you’ve likely heard the term “unicorn” tossed around in meetings, LinkedIn posts, or business articles. Difficulty Scaling Operations If your CX strategy depends on unicorns, scaling up becomes a challenge.
[link] Introduction: Todays businesses face a pivotal question: can emerging technologies like AI and real-time data platforms reduce or even replace the need for traditional customer surveys in managing customer experience (CX)? The result is a shift in CX management: from retrospective score-watching to proactive, data-driven engagement.
Beyond CX and EX: The Birth of HX Why Customer Experience and Employee Experience Arent Enough for True Transformation Were back with the HX series! We introduced HX (Human Experience) as the missing link that connects customer experience (CX), employee experience (EX), and personal transformation into one holistic approach.
In reality, CX is undergoing a dynamic transformationone where advanced AI offers powerful insights, yet it is the irreplaceable human expertise and strategic vision that truly build trust and drive sustainable growth. While such bold statements may capture attention, they fundamentally misinterpret the transformative evolution of CX.
According to our report with insights from CX expert Shep Hyken, customer expectations are at an all-time high, and there’s a bigger shift toward self-service and leveraging AI capabilities. Dive deep into the world of customer service and CX, and discover key insights and trends shaping the industry today
Introduction: The Changing Landscape of CX Education Customer experience (CX) education has long relied on a model built around a set of 5-6 pillars. The growing dependence on certifications in CX education further complicates the situation. This highlights the need for a more dynamic, tool-based approach to CX education.
In a world where CX is often sidelined in favour of “getting the job done,” how can professional services leaders bring client-centered excellence to every project? This article delves into eleven actionable strategies that leaders can implement to weave CX deeply into their service delivery approach.
They must move beyond understanding and into execution-driven CX strategies that prioritize solutions, speed and measurable impact. Measuring Action, Not Just Sentiment Traditional CX metrics like NPS or CSAT are often reactive and sentiment-based. Organizations can no longer rely on warm sentiments; they must deliver results.
How to Win Leadership Commitment This article was originally published in part at [link] Introduction Customer Experience (CX) transformation has become a strategic priority for B2B organizations because it directly influences key business outcomes. However, transforming CX in a B2B environment is not easy.
Included in this guide: What does CX mean to a customer? Survey studies by B2B and B2C CX future strategy In this guide, you'll find various findings and suggested strategies for maximizing the customer experience while improving profitability and managing cost.
Unlocking the Practical CX Power of Design Thinking for B2B Companies: A Step-by-Step Guide Design Thinking (DT) has emerged during the last 12 years of so as a transformative methodology for addressing complex challenges in todays business environment. Id love to hearwhat is your company doing with DT and CX.
Rivalry and Collaboration: How the Titans Samsung & Apple Set the New CX Standard of Excellence Introduction In the dynamic and highly competitive world of consumer electronics, two giants consistently stand out: Samsung and Apple. Customer Experience (CX): Samsung: Samsung’s CX is heavily influenced by its technological innovations.
CX Awareness. Even though this assessment doesn’t have any scientific backup, only empiric, I hope it can you somehow identify the status quo and areas of improvement in the CX journey. The post CX Awareness. How Customer-Centric is Your Organization? Follow me or connect on LinkedIn : Joao Pereira.
The beauty (and challenges) of European cultural differences in CX The post The beauty (and challenges) of European cultural differences in CX appeared first on Eglobalis.
Speaker: Steve Pappas, Chief Strategist, Startup and Early Stage Growth Advisor, Keynote Speaker, CX Podcaster
. 💥 Enter conversational AI - an absolute game-changer (if done right) in redefining CX norms. This webinar with CX master Steve Pappas will unravel how conversational AI is transforming business-customer interactions and contact center operations globally.
Why employee experience is the missing link in Europe's CX plans The post Why employee experience is the missing link in Europe’s CX plans appeared first on Eglobalis.
The post Don’t Talk about Great CX Culture if You Don’t Know MED appeared first on Eglobalis. Don’t Talk about Great Customer Experience if You Don’t Know MED , customer experience , employee experience loyalty , human experience.
How to create better business outcomes through CX design , customer experience design The post How to create better business outcomes through CX design appeared first on Eglobalis.
Simplifying CX Design: How Leading Enterprise Tech Firms Overcome Complex Challenges The post Simplifying CX Design: How Leading Enterprise Tech Firms Overcome Complex Challenges appeared first on Eglobalis.
The Northridge Group’s State of CX 2023 Part II research report reveals that nearly 50% of consumers surveyed had knowingly spoken to a customer service associate working from home—and almost 75% of those respondents felt the associate's location did not impact the service or experience. JUST RELEASED!
Why Your Customer and Design Chiefs (CCO-CDO) Need to Collaborate to Make a Success of Your CX Peel back the layers of many successful customer experience strategies and you'll find that accountability sits with the Chief Customer Officer (when they have one). It also sits with the Chief Design Officer (or equivalent).
The Upcoming Impact of AI on Enterprise Technology Design: Enhancing Customer Experience and Business Outcomes The post The Upcoming Impact of AI on Enterprise Technology Design: Enhancing CX and Business Outcomes appeared first on Eglobalis.
$402bn is on the table for brands that simplify their CX and EX – Customer experience The post U$ 402bn is on the table for brands that simplify their CX and EX – here’s why appeared first on Eglobalis.
Poor Understanding of Loyalty, CX, and Retention: Toyota dealers in my region (Bavaria) seem to have little understanding of how to build customer trust, loyalty, and confidence. The post The Hidden Flaws in Toyota’s German Dealerships CX: What Happened to Accountability? appeared first on Eglobalis.
How the CCO can improve CX and drive advocacy. How the CMO can improve CX and drive advocacy. Find out how collaboration can enhance the customer experience and drive business growth. Our eBook explains how, with topics like: Why should customer success and marketing leaders align? Download the ebook now!
Over the past eight years, customer acquisition costs have soared 222%. [] The post Addressing e-commerces 5 biggest CX challenges with AI and personalization first appeared on Adrian Swinscoe. This is a guest post from Ken Tantsura, the Vice President of Innovations at Customertimes.
The Return to the CX Key Pillars. Evolving Your B2B Customer Experience and Employee Experience Maturity Model? Return to the Customer Experience Key Pillars. The post Evolving Your B2B Customer Experience Maturity Model? appeared first on Eglobalis.
In this episode, we explore how to succeed with B2B CX. With experience in manufacturing and previous roles in companies that sell directly to consumers, Irina Mostovaya, a Customer Experience Specialist from Finland, shares the lessons learned from operating in B2B CX. Want to make your voice heard? Join the ECXO today!
In this post, we want to delve into what those skills are and how we would prioritize each if we were building a CX team from the ground up. The 8 skills required by any CX team are: Strategy. But the strategy function within a CX team is also very much about the strategy’s implementation. Customer Journey Mapping.
Getting your customer experience (CX) right drives business success. Not only does a better CX improve customer satisfaction, increase retention, and create more engagement, it also drives key business results, including lower operational costs and higher profits. That’s why we wrote this eBook.
To facilitate collaboration between CX (Customer Experience) and Finance, the company can set a shared KPI related to customer retention rates and link it to financial performance metrics. Encouraging departments like Sales and CX to share customer feedback in these meetings can also help Marketing tailor its strategies more effectively.
Specifically, they were pioneering the development of SmartVideo [] The post SundaySky removes the barriers to expanded use of video in CX first appeared on Adrian Swinscoe. Eleven years ago, Ispoketo the folks atSundaySkyabout the innovative ways they were using video to improve customer experience.
Learn why CX management is crucial for today's contact centers and strategies to improve it. The experience a customer has with an organization's contact center has a direct impact on overall CSAT.
How AI and GenAI is shaking the status quo in CX for your eyes only The post How AI and GenAI is shaking the status quo in CX for your eyes only appeared first on Eglobalis.
Check out The Northridge Group’s latest CX research report —the 7th annual CX survey of 1,000 customers and 250 business executives—to see additional statistics as well as insights that businesses can use to benchmark their customer service and improve the overall experience!
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