Remove CX Remove Data Mining Remove Voice of the Customer
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State of Business-to-Business Customer Experience Management

ClearAction

Multiple Influencers : If different groups 2 in the customer company have different perspectives, how well are they understood and accommodated – not only by the account team per se, but also by other functional areas in the supplier company who could help if they were better informed? Calculation of customer lifetime value.

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How to ask your customers great questions and gather actionable feedback – 3 key takeaways

Intercom

We recently hosted the debut session of our CX for Growth webinar series, with guests Great Question. CX for Growth is a webinar series hosted by the Startups team at Intercom, a casual, interview-style monthly session featuring special guests and exploring customer experience topics that help to drive growth in your business.

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Customer Insights Shape Your Firm’s Growth Curve

ClearAction

Every growth effort and every efficiency effort can be greatly improved by customer insights guidance. Data mining technologies abound, and this should be your top interest in CX tech investment. CMOs and CCOs are in a powerful position to shape growth, customer-centricity, and enduring differentiation.

VOC 62
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Call Center Software: How to Choose the Best Software (Tips & Best Practices)

Callminer

New analytics tools also help businesses data-mine social media for signs of potential customer issues before phones start ringing. It’s no different when it comes to delivering on the customer experience. Providing employees with timely and relevant customer feedback is the most direct way to engage them in improving CX.

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Nurture Partner Relationships: Tough Jobs Require Strong Partners

CX Journey

What this means for VoC / CX If your business model relies on a distributed sales channel, value-added resellers, service vendors, or any other partner relationship, please listen up: Your VoC / CX program needs to be leveraged to enhance your relationship with these valued partners. Are you listening?

VOC 64
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Transforming the Customer Experience with Big Data

CX Journey

Data Sources Any initiative to improve the customer experience will be unsuccessful without understanding the customer and his needs. To do that, we must have the right data at our fingertips. What is the right data? Analysis takes many forms because there will be many different types of data to make sense of.