CX Accelerator

FEBRUARY 12, 2018

To be able to know and understand what customers want, companies must listen to their customers. That’s why companies are implementing some type of voice of the customer (VoC) program. Why Is VoC Important? In 2017, VoC maturity is still an issue. Set up listening posts where it matters.

Voice of the Customer 140

Voice of the Customer VOC Close the Loop Unstructured Data 140

CX Network

SEPTEMBER 26, 2023

How to implement a successful Voice of the Customer program in 5 steps

Voice of the Customer 107

Voice of the Customer VOC 107

cxservice360

SEPTEMBER 16, 2021

Businesses that will thrive in the long term are those that understand the needs of the changing customers and take positive actions to meet these needs. Voice of the Customer (VoC) is a research method used to gather feedback on what customers think and.

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Voice of the Customer VOC Customer Service CX 52

CX Accelerator

OCTOBER 9, 2018

Breaking free from survey mentality with unstructured customer feedback. It’s hard to say exactly when or how it happened, but the phrase “Voice of the Customer” (VoC) has become nearly synonymous with survey process. Customers are discussing a company's products and brand in real time.

VOC 160

VOC Unstructured Data Close the Loop Social Media 160

Experience Investigators

OCTOBER 27, 2020

Voice of the Customer (VoC) programs often start with a general plan on how to gather customer feedback. The plan typically includes suggestions for customer listening posts. Listening posts: Help us understand individual customer needs and experiences closer to real-time. Where and when to ask for it.

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Voice of the Customer Close the Loop VOC Social Media 130

PeopleMetrics

NOVEMBER 19, 2020

What Are the Best Voice of the Customer (VoC) Alerts? What role do real-time alerts play in a Voice of Customer (VoC) program? is a free online session where experience measurement experts from our team answer YOUR questions about CX, EX and more. How Do You Use Them? How do you use them?

VOC 62

VOC Voice of the Customer CX Customer Feedback 62

Lumoa

FEBRUARY 21, 2023

VoC — or Voice of the Customer programs — helps businesses learn more about their consumers’ wants, needs, and preferences. While most VoC efforts start strongly, many tend to lose their traction over time— especially if the program isn’t properly implemented or the company becomes complacent.

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VOC Omnichannel Customer Journey Map Touchpoint 78

Futurelab

MARCH 8, 2024

One of our clients is very numbers oriented in their CX approach. Whenever we discuss their Voice of the Customer (VoC)results, they want to look at all possible cross-sections: by segment, by brand, by day of the week that their customers birthday falls on, you name it.

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VOC Voice of the Customer CX 157

PeopleMetrics

JUNE 29, 2020

In my last blog post , I wrote about how to build a VoC program depending on the maturity of your current program. Given the changes in customer expectations across all industries brought about by COVID-19, it is now essential that you rethink your VoC program with a “beginners mind.”. Now, your customers need to feel safe.

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VOC CEM NPS Business Administration 121

Futurelab

MAY 17, 2024

I was supposed to talk about CX topics in general, and Voice of the Customer specifically. I seriously doubt any of those 100 international managers became enthusiasts for CX and VoC (if you have been there and don’t hate me, please call). Break the story of CX down into manageable pieces.

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VOC Voice of the Customer CX 157

ECXO

JULY 10, 2024

In customer experience (CX), metrics like CSAT and CES face similar limitations. A comprehensive approach that integrates multiple feedback sources, including Voice of the Customer (VOC) metrics, data analytics, and AI, is essential for a complete understanding.

Sentiment Analysis 365

Sentiment Analysis Customer Feedback NPS Net Promoter Score 365

PeopleMetrics

JUNE 4, 2019

Who are your customers? The answer to this question is key to creating a world-class VoC program. B2B companies usually have a smaller number of customers (typically called “clients”) who often pay a significant amount for products or services, while B2C companies usually have many customers with a lower comparative price point.

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VOC B2C B2B CEM 122

Foresee

JULY 28, 2021

Verint has earned the Metrigy MetriStar Top Provider Award for Voice of the Customer (VoC) platforms—one of only two providers to earn the top spot in the VoC platforms research and ranking. The value of the MetriStar award […].

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Voice of the Customer VOC Contact Center CX 52

CX Accelerator

JUNE 8, 2020

Surveys are a great way to listen to the voice of the customer, so don’t misconstrue the title of this article as being “anti-survey.” Problems occur, however, when surveys become the only way we listen to customers — especially when you consider that a good survey response rate is in the realm of 20-30%. Interview customers.

Social Media 345

Social Media VOC VOE Contact Center 345

PeopleMetrics

JULY 17, 2018

As noted previously, the term VoC is frequently used to describe the measurement of the customer experience; so is the term customer experience management (CEM). A consulting firm mentioned in the introduction, Forrester , coined a third term: customer feedback management (CFM). So, what is CX measurement or VoC?

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VOC CEM CX Customer Feedback 210

Execs In The Know

AUGUST 5, 2024

Artificial intelligence (AI) is transforming industries with its innovative capabilities, particularly in customer experience (CX). To build this trust: Establish a Customer-Centric Approach: Incorporate the voice of the customer (VOC) from the outset to address privacy concerns and build transparent practices.

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AI Artificial Intelligence CX VOC 52

Zonka Feedback

JULY 16, 2024

A question that we frequently get from customer experience leaders is how can they get a consolidated view and more analytical insights from the voice of the customers , especially when managing feedback across multiple locations and a large customer base. You have to listen."

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VOC Voice of the Customer CX Customer Experience 52

SurveySensum

DECEMBER 22, 2022

And that’s where VOC comes into the picture. So, what is VOC? Voice of Customer (VOC) – Brief. Customer feedback is crucial for any business’ growth. And a VOC program helps businesses gather customer feedback through multiple channels and enable customer-centricity across the organization. .

VOC 52

VOC Customer Retention Social Media Close the Loop 52

Confirmit

DECEMBER 17, 2018

Over the past few years, focus on Customer Experience and Voice of the Customer programs has increased dramatically. For many organizations, particularly those for whom product and price differentiation are challenging, Customer Experience (CX) has been touted as the silver bullet that will drive success.

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Voice of the Customer VOC NPS CX 40

PeopleMetrics

JUNE 17, 2020

Every organization has a different level of VoC maturity. Some companies have had VoC in place for many years, while others are just getting started. Where you start with VoC depends on your level of maturity. In many cases, the customer experience has completely shifted to digital modes. Click checklist to enlarge ).

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VOC CEM Touchpoint Business Administration 83

ClearAction

JULY 21, 2016

How to Increase Synergy in B2B Voice-of-the-Customer Lynn Hunsaker. If you’re looking for ways to gain more value from customer feedback, one of the best things you can do is banish silos. Beyond that, consider the silos of various components of customer experience management (CXM).

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Voice of the Customer B2B CXM VOC 54

CX Accelerator

JUNE 8, 2020

Surveys are a great way to listen to the voice of the customer, so don’t misconstrue the title of this article as being “anti-survey.” Problems occur, however, when surveys become the only way we listen to customers — especially when you consider that a good survey response rate is in the realm of 20-30%. Interview customers.

Social Media 182

Social Media VOC VOE Contact Center 182

Confirmit

JUNE 10, 2018

Voice of the Customer (VoC) programs are the path to delivering enhanced customer experiences, engaging employees, and driving business improvement. They provide early warning signs of discontent and provide a clear direction for customer retention as well as a way to measure customer loyalty.

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Voice of the Customer VOC Customer Retention Customer Loyalty 40

Doing CX Right

SEPTEMBER 5, 2020

Voice of the Customer, commonly referred to as VOC, can be YOUR company game-changer WHEN DONE RIGHT! I speak a lot on podcasts about VOC and the art and science of getting feedback from customers to inform business decisions, and employees (VOE) too. This is the theme of my recent Customer Experience book.

VOC 52

VOC VOE Voice of the Customer Close the Loop 52

Experience Investigators

JULY 12, 2022

What does building a Voice of The Customer (VoC) program from the ground up look like? Typically, it’ll start with a general plan on how an organization is going to gather customer feedback — a plan that typically includes Customer Listening Posts. What are Customer Listening Posts?

VOC 52

VOC Close the Loop Social Media Voice of the Customer 52

PeopleMetrics

FEBRUARY 20, 2019

Usually on a quarterly basis, they would utilize large telephone interviewing centers for a week or two, calling customers and asking about overall satisfaction levels (usually not most recent experiences). When VoC software platforms emerged, everything changed. Everyone Wins with VoC. Switching from CSAT to VoC.

VOC 94

VOC CEM Business Administration Machine Learning 94

MyCustomer Experience

JULY 23, 2021

IWhen was the last time you reviewed and assessed your Customer Experience (CX) or Voice of the Customer (VoC) program? If your answer is “. 2nd Sep 2021. By Alchemer.

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CX VOC Voice of the Customer Customer Experience 97

PeopleMetrics

JULY 13, 2020

In my last blog post , I offered 5 recommendations for re-opening your VoC program in light of COVID-19 closures. In this blog post, I am offering a bonus recommendation for reopening your VoC program: Include video in your surveys. Video is what most engages customers. Sean holds a Ph.D.

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VOC CEM Business Administration Machine Learning 71

Heart of the Customer

OCTOBER 23, 2020

As CX practitioners, we work to uncover the Voice of the Customer (VoC) and use it to drive our company to improve. We combine qualitative and quantitative methods to understand what customers need and communicate this to the rest of the company to ensure we remain relevant to customers.

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VOC Voice of the Customer B2B CX 97

Experience Investigators

JULY 20, 2021

Eventually, the organization gets to a point where they are applying CX best practices and doing what needs to be done for actual Customer Experience Management. Related: Customer Experience Management Defined: How is it Different than CX? How Customer Experience Maturity Splinters. All good so far, right?

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CX Close the Loop Social Media Voice of the Customer 131

PeopleMetrics

JUNE 28, 2021

A Voice of the Customer (VoC) program driven by thoughtful and thorough strategic planning will not only help you achieve your customer experience objectives -- it has the power to positively transform your business time and time again. Discover our award-winning Customer Experience (CX) blog: [link].

CX 77

CX Customer Experience CEM VOC 77

ClearAction

MAY 18, 2017

5 Radical Changes to VoC of the Future for ROI Maturity optimizecx. What’s the greatest challenge Voice of the Customer (VoC) managers face? What matters most is driving customer experience excellence. That’s the purpose of VoC. and continuing VoC education (certifications, conferences, etc.).

VOC 54

VOC Voice of the Customer Customer Feedback Social Media 54

eglobalis

JULY 2, 2024

It’s essential to move beyond singular transactional satisfaction and focus on consistent, longitudinal insights to truly understand customer behaviour and preferences. In CX, the same applies to CSAT, CES, and whatever. Revenue Growth: Tracks growth directly attributed to customer experience initiatives.

NPS 373

NPS Customer Feedback Net Promoter Score B2C 373

Confirmit

JUNE 4, 2018

You work hard to glean meaningful insights from the feedback you collect from your company’s Voice of the Customer (VoC) program. Confirmit helps businesses realize Voice of the Customer and Customer Experience ROI through a combination of technology and services that help you achieve your business goals.

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Voice of the Customer B2B VOC Touchpoint 40

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity Today 2. VoC Maturity Essentials – VoC Collaborators – VoC Transformers 3. Voice of Customer Maturity Today Since the 2009 global economic downturn, companies have invested heavily in enterprise feedback management.

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VOC B2B Close the Loop Non-Profits 62

Qualtrics

DECEMBER 2, 2021

The results of Gartner’s 2021 search for the best Voice of the Customer (VoC) platforms is in — and for the second consecutive year CustomerXM has been named a ‘leader’ in this year’s report. Download the Gartner VoC Report 2021. What makes Qualtrics a Leader in Voice of the Customer? Partner ecosystem.

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Voice of the Customer VOC Innovation CX 26

SurveySensum

JANUARY 20, 2021

How should you kick off a VOC program? They are skilled in acquiring customers but they struggle a lot in retaining those customers. For a growth-stage company, these were the ‘whys’ to start a VOC program. How VOC can help you find your niche? How to set an objective for your VOC program?

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VOC Sentiment Analysis B2C Social Media 52