Remove Double-Barreled Question Remove NPS Remove Touchpoint
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7 Common Mistakes to Avoid When Creating Retail Surveys

SurveySensum

By gathering customer feedback at these touchpoints, you can identify areas for improvement and tailor your strategies to better meet their expectations. Not Being Clear Enough Too Many Or Too Little Questions? Create Perfect Non-Leading Retail Survey Questions With SurveySensum – Request a Demo 4.

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7 Common Mistakes to Avoid When Creating Retail Surveys

SurveySensum

By gathering customer feedback at these touchpoints, you can identify areas for improvement and tailor your strategies to better meet their expectations. Not Being Clear Enough Too Many Or Too Little Questions? Create Perfect Non-Leading Retail Survey Questions With SurveySensum – Request a Demo 4.

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The Science of CX Surveys: Greg Kihlström Interviews Martha Brooke

InteractionMetrics

If they were truly scientific, we would expect higher NPS and ACSI scores, and we would be having routinely good customer experiences. NPS is too prolific, being used at every touchpoint instead of as a summary measure as Bain intended. Martha: Well, Greg, that’s a very big question with a very big answer.