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Incorrect Question Correct Question Why do you think our customer service is the best? Double-BarreledQuestions These types of questions ask about two different issues in one question, simultaneously, making it difficult for respondents to provide authentic feedback.
Double-BarreledQuestions. These questions ask two things at once, so it’s unclear which question the customer is answering. asks about two different behaviors in one question. Text answers must be tagged, coded, and quantified, otherwise, key insights are lost. For example, “How satisfied were you?”
Double-BarreledQuestions. These questions ask two things at once, so it’s unclear which question the customer is answering. asks about two different behaviors in one question. Text answers must be tagged, coded, and quantified, otherwise, key insights are lost. For example, “How satisfied were you?”
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