eglobalis

MARCH 30, 2025

Social media has been a game-changer here: customers often voice praise or grievances on Twitter, Facebook, or WeChat as their experience unfolds. Smart brands use social listening tools to monitor these platforms continuously, detecting spikes in positive or negative sentiment and responding on the fly.

AI 357

AI CX Sentiment Analysis Predictive Analytics 357

Sprinklr

OCTOBER 7, 2021

Competitive benchmarking is not a new concept; in fact, Xerox first began the practice in 1979 to analyze unit production costs in manufacturing operations. And without real-time data, you cannot effectively inform strategies to your customer care, paid media, social media, and digital marketing teams. Executive strategy.

Social Listening 102

Social Listening CXM Unstructured Data Social Media 102

Sprinklr

JULY 29, 2021

Brands that capture product insights from review sites, social media, and other digital channels to build a customer-centric product strategy can help grow their business dramatically. Quality issues: Identify quality issues early and rectify them at the manufacturing level. Here are 19 use cases. appeared first on Sprinklr.

CXM 111

CXM Social Media Social Listening Manufacturing 111

SurveySensum

APRIL 28, 2025

When businesses fail to listen to their customers, frustration builds, leading them to switch to competitors. However, a VoC program enables you to gather real-time feedback across multiple channels – surveys, reviews, social media, and direct interactions – to identify pain points and take proactive action.

VOC 52

VOC Social Media Voice of the Customer Net Promoter Score 52

SugarCRM

APRIL 22, 2020

But in an industry like manufacturing where value propositions can get very complicated, very quickly, what’s the best way to spend your marketing dollars? That’s certainly a loaded question if we’ve ever heard one, but it’s a question that every manufacturing marketing team must answer nonetheless.

Manufacturing 29

Manufacturing Social Media Social Listening CRM 29

SurveySensum

SEPTEMBER 19, 2022

Social media. Do you know how GoPro, the action camera manufacturer manages to nail customer experience with each new product release? They listen to customers through their dedicated community and forums. There are countless other computing device manufacturers. Social media. Customer interviews.

VOC 52

VOC Social Media Voice of the Customer Sentiment Analysis 52